Dan Howson, event producer

 1 August 2012

After finding it difficult to access information about careers in event production, Dan set up a company to help future generations.

Dan Howson, Event Producer & Youth Worker
Dan Howson, Event Producer & Youth Worker



What job do you do?

I'm an event producer and youth worker.  My experience includes high profile public and private events, entertainment brands, and events for broadcast.

What do you do at work?

My company, sevens7, specialises in event management. We handle show production, event design, and on-site event IT. We deliver a range of services to some of the world’s leading agencies, brands, promoters, and entertainment stakeholders, as well as the Greater London Authority, local councils, and charitable organisations. 

My youth work is focused on filling the gap between education and employment with access and connections. I founded Stepladder Worldwide, a not-for-profit company run by young people for young people.

We work to promote employment and training opportunities in the live events industry. The aim is to encourage the industry to open its doors wider to all young people, from any background, who are looking for access.

"I would have loved more hands-on experience before going to college."

Stepladder provides a platform where traditionally unobtainable information about how to get into the industry is made available. Since we started, we've engineered employment and apprenticeship opportunities with the iTunes Festival, the Ministry of Sound, Brand Culture, Elastic Productions and EMI.

Finally, I work with Kids Company to help provide employment and education to vulnerable or disadvantaged young people.

What previous jobs have you done?

I had a job as a sound and lighting technician at the Finborough Theatre in Earl's Court, London. I've been an event producer, production manager, show caller, stage manager, and project coordinator. 

I've worked with a wide range of agencies and people. Jobs have ranged from a Paul McCartney concert at Battersea Power Station to the opening ceremony for the A1 Grand Prix. 

I've worked with Glastonbury Festival, the NME and UK Festival Awards, MTV, Iris Experience, and many more. I've travelled around the world to work at different events.

What qualifications do you have?

I have five GCSEs, three A Levels, and a degree in theatre design and technology.

"Be creative when selling yourself."

When I was growing up, I spent some time trying to find out how I could work in theatre, music, or events. Once I knew what courses existed, I applied, but I would have loved more hands-on experience before going to college.

What’s the best thing about your job?

It changes day to day. It enables me to travel, be creative, and meet loads of new people. It's the best job in the world.

And the worst thing about the job?

The industry needs to do more to help those from disadvantaged backgrounds, or those unable to get an education, get access to the industry.

How do I get into music? 

Understand what it is you want to do and why. Research the people and companies that have been there before you. Find a mentor, and be creative when selling yourself in your CVs and in interviews.

Present yourself with confidence, and excite potential employers with your enthusiasm. Ask questions, get involved, and always look to learn more and develop yourself.

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